Commercials Speak for them Selves

The NBA has continued to come up with catchy slogans, "I love this Game", "Win or Go Home", and for last years playoffs "Where amazing Happens." Their Genius marketing tactics has allowed the players to go out and market themselves and their teams as well. Players have sold a large number of merchandise not only by their talent on the court but their ability to sell themselves to the public. Players and the NBA are now endorsed by manufacturers of athletic apparel such as Nike, Adidas, and Reebok which has Allen Iverson partnering up with the streets and Hip hop heavy hitter Jadakiss. They have contracts with Coca Cola who produce beverages such as Gatorade and Sprite.

Both players and the league have also partnered up with various charities such as World Vision and has started their own charitable programs Such as NBA Cares. As an organization they have a very positive public image,have built strong relationships with leaders in other industries which has allowed them to expand into other markets. Fans such as myself can see their growth through their various and entertaining advertisements.

NBA 2k10

Right now the gaming industry in one of the biggest markets around and it continues to grow. In my opinion one of the best sports games out is NBA 2k10. Its amazing graphics and game play has allowed it to become the best basketball game beating out NBA Live, NBA Hoops, and NBA Shootout. 2K10 which is the latest games from 2k sports now allows gamers to experience life as a rookie by adding the NBA draft combine. This new feature allows gamers to create a player and develop them hoping that they will get drafted in the association stage.

They also added the NBA development league to further develop if your player does not make the league in their first attempt. The game has improved on emulating every players signature moves and playing style a feature alone that separates its game play from the rest.

Its great game but don't take my word for it try it yourself.

NBA HITS THE BIG SCREEN

One of the NBA's biggest assets Lebron James is about to hit the big screen with his bio- pic "More Than a Game". This film is about Lebron James and his high school teammates growing up together and how it helped him become one of the most dominate basketball player in todays game. The film will show case the hardships and challenges the player now known as "King James" had to overcome and how it made him a stronger player and person. The film is intended to bring NBA Fans closer to Lebron so they can relate more to the person and also player. The movie also showcases the players we may never see play in the NBA who were teammates of his and very talented as well.

This is an excellent way to start marketing for the upcoming season especially in these difficult economic times. Watching this movie will surley bring more fans to the stadiums to see Lebron in and out of Cleveland and will increase tv ratings as well. As for Lebron his stock will continue to rise, now that he has hit the big screen their will be no limit to anything else he can do especially since he is the new face of the NBA.


Lebron isnt the first to hit the Big screen Celtics shooting Guard also had a film produced and directed by Spike Lee called `` He Got Game``. The NBA has managed to increase its popularity and market many of its players and will soon become the most profitable sport in the world.

http://http://www.youtube.com/watch?v=9KXYDa3gARs